2016
– Sinthamrong, P. & Rompho, N. (2016). Factors Affecting Attitudes and Purchase Intentions Toward Branded Content on Webisodes. Journal of Management Policy and Practice, 16 (4), 64–72.
– Goswami, D., Boon–Itt, S., Jain, N., & Agarwa, D.R. (2016). Communication drivers for drug adoption in an uncertain world. International Journal of Pharmaceutical and Healthcare Marketing, 10, 75–103.
2015
– Boon–Itt, S. (2015). Managing self–service technology service quality to enhance e–satisfaction. International Journal of Quality and Service Sciences, 7 (4), 373 – 391.
– Sattayaraksa, T. & Boon–Itt, S. (2015). A Study of CEO Transformational Leadership, Organizational Factors and Product Innovation Performance: Scale Development and a Theoretical Framework. International Journal of Innovation Science, 7 (2), 107 – 126.
– Amornpashara, N., Rompho, N., & Phadoongsitthi, M. (2015). A study of the relationship between using Instagram and purchase intention. Journal for Global Business Advancement, 8 (3), 354–370.
2014
Unyathanakorn, K. & Rompho, N. (2014). Factors Affecting Customer Satisfaction in Online Banking Service. Journal of Marketing Development and Competitiveness, 8 (2), 50–60.
2012
Boon–Itt, S. & Rompho, N. (2012). Measuring Service Quality Dimensions: An Empirical Analysis of Thai Hotel Industry. International Journal of Business Administration , 3 (5), 52–63.